THEY Rep and Sugar join CPAWC

Agent and producer GINA HOLE now sits on the planning committe at CPAWC — the Commercial Production Associated of Western Canada. THEY Rep and Sugar Studios’ are now members of CPAWC, whose goal is to give exposure and awareness to the multi-million dollar commercial production industry Vancouver is well-known for.

Click here to view THEY Rep’s profile on CPAWC.

THEY Rep joins CPAWC

Sonia Leal-Serafim grooms Canadian Olympic Atheletes

Makeup and hair stylist SONIA LEAL-SERAFIM worked with some of Canada’s finest Olympic athletes in this month’s issue of CHATELAINE magazine. Sonia worked with ROB FAGAN, WARREN SHOULDICE, RYAN BLAIS, STEVE OMISCHL, KYLE NISSEN, OLIVIER ROCHON, VINCENT MARQUIS, all of whom will be competing this weekend at the Vancouver Winter Olympic Games.

Click here to view the online feature.

Kyle Nissen groomed by Sonia Leal-Serafim

Steve Omischl groomed by Sonia Leal-Serafim

Rob Fagan groomed by Sonia Leal-Serafim

Coco Rocha Cover – Sonia Leal-Serafim

Supermodel COCO ROCHA is on the cover of MODELINIA MAGAZINE Issue #1, with makeup and hair by SONIA LEAL-SERAFIM. Modelinia is the #1 ranked fashion blog and works hand in hand with all the top agencies, designers and models in the world. Coco personally handpicked this photo that was shot by Canadian photographer CHRIS HAYLETT, and of course makeup and hair by Sonia, to appear on Modelinia’s first cover. Coco will be reporting for Modelinia for New York Fashion Week.

Coco Rocha on Modelinia by Sonia Leal-Serafim

Christina Culver in The New York Times

CHRISTINA CULVER was recently mentioned in NEW YORK TIMES’ T MAGAZINE BLOG. VANCOUVER SPECIAL store owner ANNE PEARSON named Christina as one of her favorite things about Vancouver! Click here to read the rest of the article.

Christina Culver in NY Times

Leone S/S 2010 by Leila Bani and Sonia Leal-Serafim

LEONE has launched their Spring/Summer 2010 campaign, once again with styling by LEILA BANI and makeup and hair by SONIA LEAL-SERAFIM. Photo by DAVID FIERRO.

Leone - Leila Bani & Sonia Leal-Serafim

Leone - Leila Bani & Sonia Leal-Serafim

Marianna Scarola and Eric McCormack

Makeup and hair stylist MARIANNA SCAROLA recently had the privelege of working with WILL AND GRACE actor ERIC MCCORMACK for an upcoming cover of LOOK magazine. Eric can currently be seen in the latest campaign promoting British Columbia during the 2010 Winter Olympic Games, also featuring KIM CATTRAL, SARAH MCLACHLAN, RYAN REYNOLDS, and many more. Photo by MIKE CHATWIN.

Eric McCormack with Marianna Scarola

Dan Nguyen in Blackbook Magazine

Hair and makeup artist DAN NGUYEN worked with TWILIGHT actress BRYCE DALLAS HOWARD for a Vancouver feature in BLACKBOOK magazine. Below is a snapshot of the online version of the article. Photos by MICHELLE FORD.

Dan Nguyen: Blackbook with Bryce Dallas Howard

Dan Nguyen: Oribe for Giorgio Armani

Hair stylist DAN NGUYEN was personally asked by hair extraordinaire ORIBE to participate in GIORGIO ARMANI‘s Fall 2010 show in Milan. Dan was the only hair stylist in Canada asked to attend.

Congratulations Dan!


Sugar Studios Vancouver opening February 2010!

THEY Rep is moving to their new offices, at 1635 Powell St. Vancouver, BC V5L 1H5. THEY is also pleased to announce the much anticipated opening of SUGAR STUDIOS in February 2010. Sugar is Vancouver’s first high-end photo rental studios and event space.

sugar studios

Sugar features two newly-built studios, Studio A and Studio B.

Studio A is approximately 2,000 sq. ft. and comes equipped with:

• 35ft W x 22ft D x 18ft H corner Infinity Wall (or “Cove”)
• 30ft H ceilings
• 400 amp 3 phase power (can shoot video)
• two 60 amp Joy outlets
• two 3×20 A/C breakout power boxes
• full-grade level loading bay entry (car can drive right on to Cove)
• client parking spaces directly at rear
• full kitchen with stove, sink, dishwasher, microwave, plates, and cutlery
• spacious makeup/hair/styling room with x4 makeup/hair stations
• client seating area
• private bathroom
• large flat screen TV with wireless image transfer capabilities for Mac
• sound system with iPod/iPhone dock
• MacBook in client area for internet use
• steamer, iron, and clothing rack

sugar studios

Studio B is a beautiful ”available light studio”, located upstairs from Powell St. It boasts a 900 sq. ft. floor-to-ceiling white shooting space with:

• oversized southern-facing windows (complete with full blacks)
• 20ft H ceilings
• 100 amp 3 phase power
• one 60 amp Joy outlet
• one 3×20 A/C breakout power box
• a selection 16′ paper seamless backdrops (pull fee)
• makeup/hair station
• private bathroom
• sound system with iPod/iPhone dock
• steamer, iron, and clothing rack

sugar studios

sugar studios

For all inquiries and studio bookings, contact Sugar Studio’s studio manager, CHRISTINA CULVER, at

THEY Rep at Mavi

THEY Rep owner and agent GINA HOLE and booker PATRICIA LAGMAY stopped by OPUS HOTEL last Thursday to view a sneak preview of MAVI‘s Spring/Summer 2010 collection. Thanks to CORA MAU at Mavi and Opus Hotel for hosting a great event!

THEY Rep at a Mavi event at Opus Hotel